Effective communication is a tool necessary for the success of an enterprise. American magnate and Berkshire Hathaway CEO, Warren Buffet believes in it. It is said that the only diploma he chose to display in his office is the one he received from a Dale Carnegie public speaking course he attended when he was only 19.
If you are a leader of an organization, you must understand that communication is an aspect your business cannot afford to neglect. It must be valued and prioritized. Here are five suggestions to improve on it:
Begin with yourself. Richard Branson, an English billionaire and founder of the Virgin group said, “Communication is the most important skill any leader can possess.”
Invest in technology. This is a more tangible investment that will keep your business at pace with the rapid changes in the modern world. It should be able to establish an up-to-date infrastructure upon which your channels of communication will be put to use. Research on Internet telephony and learn its difference from a traditional landline. Invest in innovative solutions, such as an Asterisk communications tool or application. Contact an Asterisk provider and weigh the advantages, including cost savings.
Sponsor training of your people. Present them with practical courses, such as effective business writing, how to deliver the sales pitch, or working together in teams, depending on their roles. Identify learning centers or invite speakers in for customized courses.
Put your values and goals at the forefront your company vision. Make a banner out of it literally or figuratively so that it will always be visible and serve as a reminder to your people.
Make constant rounds among your people. Encourage them to speak up. As a leader, you must tear down restrictions of hierarchy that may be too intimidating or obstructive to the efficient flow of information. Create a culture of inclusivity and openness.
Business goals become achievable through effective communication, primarily because it enhances relationships within the organization, with clients, and with other stakeholders. The foregoing are investments on skills, strategy and technology. Their impact may not be immediate, but you can expect positive, measurable results in the long run.