‘After Christmas’ Deals Already Out In Stores Before Xmas

xmasIt is still one day before Christmas and retailers are already offering shoppers ‘after Christmas’ deals. For example, Amazon.com is offering discounts up to 70% on clothes and 60% on some electronic items. Old Navy has already started running ads with the jingle ‘after holiday sales start early’ and is offering as much as 75% off on its products. CVS is also not to be left behind as it offers up to $10 off on its wares.

Americans’ Tight Purse-strings

Normally, stores wait for Christmas to get over before starting on with their after-Xmas sales. However, this year they have begun earlier because even during the holiday season Americans were found to have kept their purse-strings tightened. Indeed, stores even had trouble getting Americans into their premises with the number of shoppers having decreased over the week that ended on Sunday. As a result, store sales were not as high as expected which has prompted the retailers to attempt to cash in on the after festival season.